Mobile gifting platform Give
Our idea is simple; we want the experience in both giving and receiving a gift to be as seamless and quick as possible for both businesses and consumers on a global 93B€ market with 10% annual growth.
- Give is a mobile gifting platform built for a global market.
- Pain: Most gifting apps and websites are complex both for gift senders and the receiver to redeem. It is not cost-efficient for the giver and it does not satisfy the receiver the way gifting should do.
- The Give idea: Drag & Drop a gift, done. The receiver can redeem the gift immediately online or in over 7000 stores.
- Over 70% of companies use incentives for employees, customers and future customers, 52% of companies give gift cards on a market that grows 10% per year.
- Give is using existing gifting behavior and transforms it into mobile gifting. Mobile gifting is growing around the world as 30% smartphone users have used their mobile to give a gift.
- The Mobile Gifting Platform, consist of a C2C app for Android & iPhone and a Business Portal for B2C gifting with easy access to other systems by Partner API. Already adapted to Facebook, LinkedIn, sms, e-mail.
- The C2C app is possible to download on Google Play and App Store in Sweden. The App is easy to use. Choose between gifts. Drag and drop your gift. Write a message. Insert the mobile number. Send and make someone happy.
- Behind Give are a team of dedicated entrepreneurs, marketers, programmers, designers and strategists based in Stockholm.
- Most apps and web sites for gifting are ineffective and hard to complete also many are primarily focused on giving discounts.
- 78% forget to take their printed gift cards to the store.
- 89% lose track of the value of their gift card.
- 67% think their wallets are exploding with gift cards.
- 85% want all their gift cards in one place.
- 70% cancel their purchase if they need to add the card info again
- To redeem a gift is often very advanced and acquires many steps for redeeming.
- Give offer a pleasant way to give instantly to anyone in your social network, business network or new acquaintances..
- Give ask for your payment information only once and gives you an alert when your gift is received.
- Give keeps all your gift cards available in your phone. If you have received a mobile gift card through Give, we inform you about your remaining balance while shopping.
- Give is perfect for: Thank you, I miss you, Congratulations, Forgive me, Cheer up, Reminders, Encouragement or Dating.
Try the Give consumer app:
- 70% of all companies give to their employees, customers or future customers but the pain to do so is time-inefficiency and unnecessary high costs.
- Only 52% of companies use gift cards for incentives.
- Many gifting solutions have not focused on the consumer- receiver experience and fail to make customers happy through gifting. Even though most companies understand gifting is a great way to keep customers, the barrier for gifting have kept 48% of companies from using gift cards as the important sales and marketing tool it could be.
- Give platform for instant mobile gifting is perfect for over 70% of companies that give to their employees, customers or future customers.
- Our API is easy to integrate into any large customer support or sales system as well as into any salesman's iPhone or Android to entertain customers.
- Retailers actually make more money from selling gift cards than selling actual goods.
- Give is perfect for: Marketing, Rewards, Thank you, Invitations, Reminders, Forgive us, We remember you and Congratilations.
Timing and market opportunity
- B2B: 52% of all companies use gift cards as incentives on a market that grows 10% annually.
- B2C: Retailers actually make more money from selling mobile gift cards than from selling actual gods. Today most gift cards are printed or sent via email.
- C2C: Most gifting apps today offer poor consumer experience. Consumers love Give for the fact that it makes it simple to both give and to receive and redeem a gift.
- Kuponginlösen, clearing services, 7000 stores all over Sweden
- Retain24, gift-card provider for 100 different brands
- Dibs, payment solution provider
- Euroline, safe credit card-transactions
- UC, business information provider
- Barncancerfonden, charity-organization, provides credibility
- May - Production start
- June - iOS App release
- Aug - Android App release
- Sept - 2000 users!
- Okt - B2B Portal, phase one
- Jan - Global digital card partner
Agile go to market strategy
- Invite companies in several branches to use Give for customer support and sales.
- Building a brand prepared for global growth.
- Establish Give on several markets through signing up with global payment partners as well as redeem partners.
- Attract region and country managers to launch Give on prioritized markets.
- Growth to new markets through existing partners and new ones.
- Focus on fast growth through a global sales organization with competition and incentives according to Sun Tzu.
Reason for Funding
- Grow sales & market team
- POC in Sweden, prepare for global launch
- B2B portal, phase 2